Promotions company House of Pain has seen an exciting year. But as the new one begins, they tell us that it’ll be bigger than ever.
For Northamptonshire-based promotions company House of Pain, things are looking up. After having the most successful year of its existence, you should expect great things. “It’s going to be one hell of a year,” gig promoter Kane Campion enthuses. “I can’t tell you too much though – it’s a secret!” What he does say, though, is that it’ll be a party, each show bringing something different to the area.
When Skye Bertram James Day moved to small town Wellingborough in 2011, he was shocked at the lack of a music scene. Having hailed from London and attending live shows from the age of 14, he decided that Wellingborough needed something similar – something to occupy the local teenagers. So, he and a friend set up House of Pain, and two years later, it’s become an unstoppable machine.
Kane joined House of Pain with the intention of giving back to his colleagues. “I spent most of my time at the shows they put on, and I made so many friends. After seeing the joy that they brought everyone, I was sold. I’ve always felt like my calling was within the music industry.” And that’s why the company was perfect for him, along with a regular DJ job on the side.
House of Pain started solely in Northamptonshire, but now they’ve branched out to have a station in Bristol and more recently, they’ve started promoting gigs in Birmingham. It hasn’t been easy though – they’ve seen members come and go, and while at one point they had five, they’re now down to three. Things haven’t slowed down, however. In 2015 they added bands that are widely recognised on the alternative scene such as The Defiled and Cabin Boy Jumped Ship.
It’s difficult for them to choose a favourite band, however. Each musician has been different and incredible in his or her own way, and the experience of dealing with so many different people has helped them in various ways; the experience has helped them become the House of Pain they’ve aspired to be since the get go: “Every artist we’ve worked with has been phenomenal. We love all of them.”
As a group, House of Pain believe that their success from last year stems from their competition Metal to the Masses, which featured 25 bands from all over the UK battling for a place on the Bloodstock festival line up. “The level of talent in that competition was insane,” Kane says, excitement clear. “When the winning band was announced, everyone was ecstatic!” And it’s something he’s looking forward to doing year after year.
But there’s something else that sets House of Pain apart from other promotion companies. That much is obvious, especially in the way they talk about the music they live for. It’s animated, it’s energetic, and it’s their lives. “We do it for the music,” Skye says. “We do it for those bands who want to rule the world. And if just one band we’ve promoted makes it in the business, then we’ve done our job well.
A new festival celebrating electronic music and the surrounding culture is to be introduced to Kettering town in September 2016.
Sound in the Woods is to be held in a secret location in Kettering, Northamptonshire on 3rd of September 2016. It is described as an “intimate, 3 stage Electronic Dance Music festival” and is set to be a family friendly event that celebrates the cultural and artistic elements of EDM.
Northamptonshire is predominantly known for its alternative music scene, with bands such as Temples and Heaven’s Basement hailing from Kettering alone. The festival’s organisers, Carnival Electronique, intend to bring an entirely different world of music to the area.
“Electronic music has strong roots here yet often gets overlooked by the larger events around the town,” Carnival Electronique said. “The idea is to pull together all genres to have a fantastic niche event that brings all this together and give people an amazing experience in a unique location right on their doorstep, bringing international superstar DJs alongside the quality talent we have locally.
This event is not limited to Kettering, we want to appeal to the Midlands and beyond and show them what a great place Northamptonshire is for electronic music.”
This year, Kettering has become a thriving cultural hotspot following the successful Kettfest – which boasted a wealthy musical selection – and the opening of shopping complex The Yards. Carnival Electronique stated “We hope it will be a huge cultural and artistic boost to the area and bring some much-needed entertainment to the area. You can feel the excitement building in the town already. Wouldn’t it be great to have an event like this that you can grab a £5 taxi to rather than a 3 hour drive? I certainly think so!”